Number 6, 2018 XLIII   subscribers login  
bg | en           

3 еМАРКЕТИНГ СЪВЕТА


3 eMarketing Tips

 

Sasha Davidova is providing expert advice and trainings in the field of marketing at EXPERTS.bg. She has two bachelor’s degrees, respectively, in Marketing at the Department of Economics and Advertising at the Department of Visual Arts at New Bulgarian University. Sasha holds a Master's degree in accounting and auditing with specialization auditing, Department of Economics, at the same University. She is currently doctoral student in branding and marketing at the University of National and World economy.

"EMarketing" is the process of enforcing a brand on the internet. Here are 3 tips on how to improve your eMarketing.

1. INTEGRATE SHORT MESSAGES ONLINE

Take the most popular posts on Facebook or those you feel competent and use them to develop blog posts. You do not have to write three pages, you do not even have to write more than three paragraphs.

Seth Godin is one of the most successful bloggers in the world of marketing and writes in paragraphs of two to three sentences. He is a master in expressing ideas that are provocative and easy to read.

Another way to get ideas is to comment on the things you are reading, such as blogs and newsletters of other people, media publications, and everything else that matters to your business. You are already absorbed by the content and you probably have an opinion when you read it, so continue and comment on related news with your industry.

One of the benefits of commenting is that people will begin to recognize your name. The other is that it gives you a publication material.

Use Meddle to help your blog posts and share and comment on them in social media;

2. MAKE YOUR PAGE A USEFUL RESOURCE

In the past year, Facebook has made slow algorithmic changes that limit the number of people who see your Facebook page. You can use these algorithms to your advantage by making your page a useful resource for users.

Create a page where your customers will enjoy through publications that teach, entertain, inspire and inform to reach your target audience.

3. MANAGE YOUR TIME EFFECTIVELY

How much time do you spend on creating posts on the site? Do you send emails?

Even if you have a good idea of where you spend most of your time, you can still find out that you do not have enough hours in your day to finish your commitments. Time management is a great challenge. So try the Time Tracker, such as RescueTime, to improve your daily productivity and spend more time on the areas that most need it. "RescueTime" is a great time tracking tool. For example, say you spend a lot of time communicating your brand on Facebook and Twitter, but you do not see much results. At the same time, your email marketing campaigns provide better results. With RescueTime, you can adjust your daily schedule so you can spend more time on email marketing and see if it leads to more sales. Remember, the success of digital marketing depends on social media traffic, blogging, and e-mail. If you ignore any of them, your whole strategy may suffer.

These were my 3 eMarketing tips. We, from the digital marketing experts team can help you create and implement an eMarketing strategy for your business. For contacts: office@experts.bg and 0879 222 434.

Sasha David,
Marketing Expert - Experts.bg

 


 
    Share